Oasis Primary Care

BRAND  |  WEB
Website homepage header for Oasis Primary Care with text unlimited care for less than your daily coffee and no insurance required, showing a smiling woman waving during a video call.
OASIS PRIMARY CARE

A vibrant and approachable brand to embody the energy of Key West Florida.

Brand identity
Brand guidelines
Website design
Webflow development
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Challenge
Working closely with the Oasis founder, we developed a colorful and approachable brand identity that embodies both the vibrant energy of Key West, Florida, and her personal approach to healthcare delivery.

Oasis represents a fresh alternative to traditional healthcare—a subscription-based model that provides individuals and families with accessible medical care without the complexity of insurance. The brand needed to feel both professional and welcoming, reflecting the founder's commitment to personalized care while communicating the simplicity and transparency that sets Oasis apart from conventional healthcare options.
brand & website design
Smiling woman with long hair waving while holding a yellow phone, with Oasis Primary Care logo and sun icon overlay.
Six vertical oval color swatches in a row in pastel beige, coral, dark pink, mustard yellow, dark green, and periwinkle blue on a light background.
Two business cards side by side on a light surface with shadows; left card has Laura Snider's contact as Family Nurse Practitioner, right card shows Oasis Primary Care logo with sun icon.
Oasis Primary Care logo with a palm tree, sun icon, medical cross, and text 'KW FL'.Illustration of a hand holding a small flag above text stating health care should be affordable and accessible for everyone with an enroll now button below.
Webpage section titled How are we different? describing Oasis Family Medicine's benefits with icons for fewer patients and no insurance.
Four medical icons: an umbrella protecting two hearts, a hospital building, a heart with a stethoscope, and a spinal X-ray image.
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A powerhouse two-woman midwest agency, building meaningful brands and websites that deliver results.

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