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The “purpose” of design (& why you should care)

Design is more than just aesthetics. It's a tool that can be used to solve problems and create positive change.

Leah Fessler
February 3, 2023

The design process was broken: How Trader Joe’s fixed it

The design process is broken. Keep reading to understand why and how Trader Joe’s (yes, that Trader Joe’s) fixed it. And how you can benefit from their genius hack.

Leah Fessler
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How does a design studio brand themselves?

A closer look at our branding process.

We love working with big thinkers, dreamers and doers.

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