EMERGENT 
RESERVES

BRAND  |  WEB
EMERGENT RESERVES

Rethinking emergency funds for a new generation.

BRAND
WEB
COLLATERAL
FINTECH
Challenge
The concept for Emergent Reserves is based on a rich history of community savings. Created as an alternative to crowd sourced emergency funds that can be used like a credit card but without the fees.
Approach
As an early stage start-up, their brand needed to feel established and give customers an experience that was trustworthy and beautiful.
Brand identity
WEB DESIGN